So when Glastonbury announced their 'Don't Pee' campaign, I was very excited by this prospect! Pen in hand, the scribbling and brainstorming began!
The aim of the campaign was to discourage people from peeing on the land, as this has toxic effects on the surrounding environment and could threaten the future of the festival.
Now, I've experienced first-hand the delights of the famous Glastonbury long drops. And after hearing the horror stories, I wasn't sure what I was going to be faced with. But in all honesty, they really aren't all that bad. You get used to them and you figure out your routine to 'get the job done' as quickly as possible!
So the brief was pretty open, which is always a designers dream! The logo had to reflect the feel of the festival and fit within a square, but other than that, free reign! The only problem was, I had so many ideas, but could only submit one entry!
So here's my final design. A stylised, sad cloud, crying tears of toxic rain. The concept was to remind people of the water cycle and to be mindful of what they're putting onto the land. Reinforcing as to why the campaign is important to Glastonbury and Worthy Farm with the strapline 'It's for a Worthy cause'.
Off it went to be judged, along with the other hundreds and thousands of submissions no doubt! And I waited with bated breath to find out if I would be the lucky winner. On this occasion I'm sad to say it wasn't me, but it's always great to get creative... and I'm lucky enough to have tickets for this year's festival, so I won't be missing out completely. You can't win them all!